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PRESSBOARD | 02.06.2017
The Top 10 Branded Content Partnerships of January 2017
Visit Seattle started the new year by debuting five incredible short films with Sundance TV. I spoke with Visit Seattle’s VP of Marketing, Ali Daniels, who explained that the partnership was the result of asking media partners to find more creative storytelling solutions.
THE DRUM | 02.03.2017
Behind the scenes with Visit Seattle and SundanceTV on their sensual project to promote the city
Visit Seattle has taken a unique perspective on the city for its latest campaign in partnership with SundanceTV. Actually, it has taken five unique perspectives from five different filmmakers, calling the effort Project Five by Five. The filmmakers were tasked with giving their takes on the city, guided by one of the five senses.
MEDIAPOST | 01.25.2017
Visit Seattle Teams With New Agency, Filmmakers and Sundance
Visit Seattle, the city's tourism bureau, is enticing visitors to the Emerald City by working with five highly regarded filmmakers to bring their unique perspectives to life. Developed with agency PB&, the concept centers on the "Project Five by Five" film series, in partnership with SundanceTV.
LITTLE BLACK BOOK | 01.25.2017
PB&'s New Visit Seattle Campaign Will Take You on a Multisensory Journey
Visit Seattle announced today the launch of its newest initiative aimed at engaging visitors in the inimitable stories and history behind the city, titled Project Five by Five. At the center of the initiative is a content series that, in partnership with SundanceTV, invited five, highly regarded filmmakers to Seattle to create a short film that brought their unique perspective on the city to life; each film was inspired by one of the five senses.
ADWEEK | 01.24.2017
Visit Seattle’s Soulful Documentary Series Shows a Different Side of the City
Tourism videos can often be loud, flashy affairs, but with its latest content series, Visit Seattle is doing something decidedly different. The tourism bureau and Seattle-based agency PB& is partnering with SundanceTV on a series of short films that offer quiet, contemplative looks at the city.